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Wyoming Sports Betting: Caesars Sportsbook Launches in the Cowboy State
Another familiar face is now offering online sports betting in Wyoming.
Caesars Sportsbook became the fourth mobile sportsbook to operate in Wyoming on Tuesday, joining FanDuel, DraftKings, and BetMGM. PointsBet and Barstool Sportsbook have been approved for licenses as well but have not yet gone live in the state.
Caesars was approved in June and was expected to launch in September, one year after Wyoming Gov. Mark Gordon signed a sports-betting bill into law. However, the Caesars Entertainment Inc.-owned bookmaker was able to launch a month earlier than anticipated.
Caesars expands empire
The opening comes on the same day as the release of Caesars' second-quarter earnings, and as Caesars Sportsbook is now live in 24 states and jurisdictions, 18 of which allow for mobile wagering. Caesars is also the operator with the most retail sportsbooks in the U.S.
To compete in Wyoming, the company is touting its rewards program, which is applicable at any Caesars property. It is also offering new customers a sign-up bonus that provides a first bet offer of up to $1,500.
"We're ready to give sports fans in Wyoming the first-class sports betting experience they deserve," said Eric Hession, co-president of Caesars Digital, in a press release. "Our upgraded mobile sports wagering app together with unforgettable experiences through Caesars Rewards is a special combination we're excited to bring to this market."
Small market skirmish
Wyoming has one of the lowest handles for legal sports betting in the country, as it has the smallest population of any U.S. state. June’s figures, which were released on Monday, showed Wyoming’s online sportsbooks handled $7.3 million in wagers during the month and generated gross gaming revenue of $673,268.
The adjusted taxable gaming revenue in Wyoming was $380,360 and the state saw $38,036 in tax revenue for June.