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Play Alberta Secures 2 NHL Stars As Ambassadors Play Alberta, the province's just regulated online casino and sportsbook, has signed 2 NHL gamers as official ambassadors. Calgary Flames goaltender Dustin Wolf and Edmonton Oilers forward Leon Draisaitl have actually joined as partners. - Play Alberta partnered with NHL stars Leon Draisaitl and Dustin Wolf to promote accountable betting. - The arrangement will feature the gamers in academic products and fan engagement occasions. - The collaboration builds on existing offers Play Alberta accepts the Oilers and Flames companies. This marks the very first time the platform has actually gotten active professional athletes from Alberta's 2 NHL franchises. The offer will focus on promoting responsible betting and community engagement efforts across the province. Under the contract, both athletes will assist support accountable video gaming programs, consisting of Play Alberta's cooperation with GameSense. The gamers will appear in educational campaigns highlighting social duty and self-exclusion choices. Alberta Gaming, Liquor and Cannabis (AGLC) vice president of video gaming Dan Keene said the effort aims to enhance connections between Alberta's sports culture and accountable video gaming practices. Play Alberta will likewise have special fan meet-and-greets with Wolf and Draisaitl during the 2025-26 NHL season. The platform, which went beyond 434,000 player accounts and tape-recorded $275 million in net sales throughout the 2024-25 financial year, sees the contract as a way to grow both the visibility of the brand and the awareness of gamer security. Play Alberta broadens sports collaborations with CFL's Edmonton Elks Play Alberta's engagement with expert sports continues to grow beyond hockey. In May, the operator exposed a multi-year handle the Canadian Football League's Edmonton Elks, making Play Alberta the team's main sportsbook partner.